About Jen

There are many experiences in my life that have shaped me into the person I am today. The common thread in both my professional and personal pursuits is a desire for achievement, challenge and full engagement in the experience. For me, life is about taking risks, being adventurous and going after what I really want to create for myself and my family.

This is who I am

  • Mother, wife, daughter, friend, entrepreneur, athlete, explorer, risk taker, optimist.
  • I AM in the moment.
  • I AM go, do, be…LIVE life. Don’t be afraid. Go to those unexplored places in your head and your heart.
  • I believe in LOVE. True love. Amazing love.
  • I believe in dreams.
  • I also believe in hard work, perseverance, dedication, and tenacity – those are the people who get “lucky”.
  • I believe in ACTION. Nothing happens in life without us creating it. Standing still and just watching, not participating, keeps you a spectator in your own life.
  • Paradoxically, I believe in standing still, allowing time for reflection, taking time to rejuvenate the soul and savoring the moment.

Here’s what I’ve learned

  • Being a mom is the most incredible thing I’ve ever done and also the hardest
  • Becoming an entrepreneur
  • Leaping in with both feet and grabbing on with both hands is what keeps life exciting
  • Failure is just as important a learning experience as is success
  • Life gets stale when complacency sets in
  • Self improvement is a life long discovery process
  • It’s important to take pride in doing things well and to take pleasure from learning how
  • Leading from the heart takes courage
  • Our most precious resource is our energy

Some Cool Stuff I’ve Done

  • Spent six summers rapelling from helicopters into remote wildland fires with BC’s Rapattack fire suppression crew
  • Completed Ironman Canada and every other distance of triathlon
  • Ran 5 marathons & 12 half marathons
  • Raced 3 adventure races (MOMAR) and several trail races
  • Gave birth to my youngest at home, in the kitchen in a little kiddy pool

Qualifications and Background

  • Professional CoachCoach, CPCC—trained and certified by the Coaches Training Institute (CTI)
  • ICA Facilitator and Strategic Planning certifications
  • MSc in Exercise Physiology, University of Victoria
  • Bachelor of Physical Education, University of Alberta